Summary
Headline figures
Key Metrics
Lead Outcomes
Funnel and Daily Performance
Conversion funnel
Daily ad spend
Hover or tap a day for the detail. Markers show the day each application arrived.
Tap or slide along the chart to zoom into any day. Dots mark the days applications arrived.
Qualified applicant
Needs a follow-up call
Filtered out automatically
Applicant Register
All applications
RefApplicantBusinessAppliedSourceStatus
Creative and Placement Performance
Ad performance
Spend vs qualified calls
By adAccount Health
Meta opportunity score
Meta's own gradeOptimisation log
CompletedIssues and Recommendations
To-Do List Strategy
DoneNo.TaskOwnerDue